Funding and Cash Flow: Perennial Needs for Every Business #Hardwarecon #Business #Panel

George Chao, moderator, Eric Ng, Ephraim Lindenbaum, Jun Deng

Hardware is hard – in part because entrepreneurs significantly underestimate the costs of bringing a new physical product to market. There are hidden costs like enclosures and packaging that need to be designed and manufactured, software developed, and certifications can often be required. Once successful, funding needs only continue as cash flow concerns can impede meeting orders and impinge growth. Our panel of expert hardware funders will discuss all stages of funding your hardware company and the various vehicles you should consider as you enter your growth stages.